To ensure your project is completed on time and aligns with É«ºÐÖ±²¥â€™s strategic goals, please review the recommended timelines below before submitting a .
All requests are subject to team capacity and must support enrollment marketing or institutional priorities.
Recommended Lead Times by Asset Type
| Asset Type | Recommended Lead Time | Details |
|---|---|---|
| Event Promotion (Digital & Print) | 3–4 weeks before event | Submit earlier if printed materials are needed. |
| Printed Materials (brochures, flyers) | 2–4 weeks | Includes design, proofing, and production. |
| Branded Items (shirts, banners, etc.) | 3–4 weeks | Production timelines vary by vendor. |
| Social Media Graphics | 1–2 weeks | Include platform, audience, and messaging goals. |
| Website Updates | 3–5 business days | Minor updates may be faster; complex changes may take longer. |
| Press Releases / News Stories | Minimum 2 weeks | Provide full event details and contact information. |
| Photography Requests | 2–3 weeks | Subject to photographer availability. |
| Internal Communications / E-News | 1–2 weeks | Include audience, timing, and message. |
| Signage (wall clings, directional) | 3–6 weeks | Requires design, approval, and production. |
| Surveys / Feedback Tools | 1–2 weeks | Include purpose, audience, and desired format. |
Submission Guidelines
- Minimum Notice: Submit requests at least 72 business hours in advance.
- Strategic Priority: All projects must support enrollment, retention, or institutional goals.
- Discovery Meetings: Recommended for complex campaigns or multi-channel projects.
- Asset Uploads: Include logos, photos, or drafts to expedite production.
- Follow-Up: A member of the Marketing team will contact you to confirm details and timelines.
Departmental Design Access
Departments may use É«ºÐÖ±²¥â€™s shared Canva account to create materials that align with institutional branding. This is ideal for projects with shorter timelines or internal needs.
- Access will be provided through your Administrative Assistant.
- Templates include flyers, presentations, and social media graphics.
All designs must follow É«ºÐÖ±²¥â€™s brand guidelines. Do not modify logos, fonts, or colors without approval from the Office of Marketing and Communications.
For Questions or Concerns, Contact:
Stefanie Moore
Director of Marketing and Communications
(304) 534-7102
srobbins@pierpont.edu